
Nicky Almasy
Until early March of this year, when I shook his hand and exchanged words with him for about two minutes, I had only ever met or communicated with Nicky Almasy once. It is easier for me to know the exact date of our first meeting – which was 19 October 2008 – than it is for me to remember the second one, earlier this year. That is because the first was the Sunday night after the Chinese Grand Prix of 2008, and in Shanghai, a first step that fall of an experience that would change my life. Having now made contact with Nicky again after nearly two decades, I have learned thanks to reading his memoir, “Recycling Reality“, (Earnshaw Books, Hong Kong, 2022), that not only was he also at that time shifting to a new reality in his life, but that we share far more experiences than I could ever have imagined for such a casual acquaintance whose path I had crossed only once until he handed me his book under the Petronas Towers in Kuala Lumpur last March.
That last meeting was reduced to just a handshake as I had just spent more than an hour or two beyond our rendezvous time caught up in the offices of the Emirates airline trying to deal with a cancelled flight back to Paris – a gift of the man who trumped the world by starting a war in the Middle East. By the time I got to Nicky, he had to leave for another appointment. But it was long enough for us to say hello, and for Nicky to surprise me by handing me this published memoir that I ignored the existence of. I have now finished reading the book, and I wanted to talk about it here since without my earlier meeting with Nicky, this blog would not have been created 16 years ago.
In late 2008 I had been carrying around my guitar picks, capo, and songbook to all the Formula One races that I was attending as a reporter for the International Herald Tribune and The New York Times, as I had recently turned my life full-throttle into playing music when not writing articles about the world’s premier auto racing series. In my late teens and early twenties I had played in open mics as I sought to test the waters to see if I could possibly become the next Bob Dylan. Learning very quickly that I didn’t have a chance in hell, I decided eventually to focus on writing alone. But in 2008, after a tragic personal loss – the death of my wife, Nathalie – I felt the need to return to playing music. At the instigation of some musician friends, I then began to look around for open mics to perform at and see if I fared any better as a potential Bob Dylan than three decades earlier.

Recycling Reality by Nicky Almasy
So it was that after several races, finally, in Shanghai of all places, one night returning to my hotel from a meal in a restaurant, I saw a nearby bar-restaurant called the Blues Room. On the glass of the door or other front window, an image in a poster jumped out at me: An old-fashioned, 1950s microphone and the words: Open Mic! I took a closer looked to find that it said, in English, that every Sunday night you could bring your instruments and go on stage and play some songs. Exactly what I had been looking for in the last races in Europe without success – although I had not really applied myself all that much, being somewhat skeptical of my abilities or needs to perform in public.
After the race – won by Lewis Hamilton in a McLaren, ahead of Felipe Massa in a Ferrari, setting up what would be an historic final race duel in Brazil shortly thereafter – I got on the media shuttle bus as quickly as possible to get from the circuit in Jiading, far outside the city – and arrived in town with time to spare before the beginning of the open mic. I had brought my pick, capo and songbook with me to the circuit, so went directly to the Blues Room. It turned out to be a very, very quiet night, with only one other musician. But there was this Hungarian guy, Nicky Almasy, who ran the event, and I was very pleased to meet him, as the F1 race in Budapest was among my favorites, and I always enjoyed the company of the Hungarians I knew. (My son had been training for years under a top Hungarian chess trainer, as well, and I always found the people gentle and interesting.)
The other musician was an American teenager who lived with his parents, expats working in Shanghai, and he was there with his sister, just slightly older than him. As an open mic experience, my first after 30 years absence, it was highly inconclusive, but probably also the best way for a middle-aged, aging rock star (in his own mind), to return to “the stage.” In fact, we played and jammed for hours, and at one point, Nicky immortalized the session by taking a photograph of me while standing at a table in some deep, purple-faced, Dylanesque chant.

Brad Spurgeon jamming at the Blues Room in Shanghai in 2008
I found no open mic in Sao Paulo, and anyway, with the championship being decided there and especially Hamilton taking his first title, I was far too busy writing and reporting to think about finding a place to play. It was only when I returned to Paris that I again began to think about finding an open mic. And it was only thanks to a small sense I had picked up at the Blues Room that I might find a deeply needed outlet that way, and then the persuasive words of my son, Paul, that I had to try again, that I ended up at Earle Holmes’s Monday night open mic at the Lizard Lounge, and my open mic, musical journey definitively began. (From that moment onwards I brought my guitar to every Formula One race and performed at open mics or jam sessions at each Grand Prix from 2009 to the end of the 2016 season, starting this blog to write about the adventure from 2010 onwards.)
What all of these preliminaries are leading to is, believe it or not, back again to “Recycling Reality,” Nicky’s book. As we were not in touch after that night in the fall of 2008, and as the event was a much, much more important moment for me than for Nicky, I don’t think he had any strong recollection of who I was at all when I learned he was now living in Malaysia and that we would be visiting there for TAC Teatro, and could we meet? So for me, the first thing I wanted to read about in the memoir that he handed me, was everything he had to say about the Blues Room in Shanghai, and how that happened, and what the stories were. I was not let down.
Nicky had begun to run the open mic evening and other live music events at the Blues Room – which was located at the corner of Nanjing Rood and Tongren Road – a year or so earlier, and it closed down not long after I played there, in early 2009. But during that time, surprise surprise, Nicky had not only been hiring bands to play there on the other music nights, but he had begun to exercise his other passion, which was photography. Yes, he had been photographing the bands that played there, and soon he had developed a business in Shanghai as a photographer of bands.
Before I continue about the contents of the memoir, another side note: As someone who likes to write, and even made a living out it, and who is currently writing a memoir myself, I am always interested in seeing what “works” and what doesn’t. The first thing I did when Nicky handed me this book, a 265-age paperback, was to check out who the publisher was. Had Nicky done what so many people do today, had he self-published his memoir? Because, otherwise, I wondered, who would want to publish, let alone read, Nicky-Almasy-of-the-Blues-Room’s memoir!?
I saw “Earnshaw Books” and immediately looked it up: “Earnshaw Books was founded in Hong Kong in 2006 and publishes a wide range of books across a growing number of fiction and non-fiction genres. A hub for stories, memoirs and history from China, Asia and beyond, and a nurturing platform for new authors, Earnshaw Books offers a unique and enticing glimpse into the world through words.”
I realized that not only was it not self-published, but that Nicky had found the perfect publisher for his memoir. As he has now lived in Southeast Asia since 2005, moving from one country to another, one expat experience to another, he has a story to tell that will interest readers of that publisher’s niche. It could not be more perfect. I soon learned something more: My own interest was held at a much higher level for all those areas of his life to which I could also relate most closely by my own parallel experiences, and it waned a little – but not too much – on those I could not.
To summarize: I was absolutely hooked on his story of life in Shanghai, less so on his tales of traveling with malaria scientists in Thailand, and very much drawn in with his final chapters in Malaysia, especially his efforts to land a full-time job with Tony Fernandes’s AirAsia as a writer, photographer and videographer for its inflight magazine, Travel360. My interest there is not only due to Kuala Lumpur being one of my favorite places in the world as well, but because I too had crossed paths with AirAsia’s owner Tony Fernandes on several occasions when he was a Formula One team owner, and it was Fernandes who eventually gave the green light to hiring Almasy at the publication.
But to say that I could only identify with what I had myself experienced here would be doing a great disservice to this surprisingly well written life story that speaks for generations of people who seek something bigger, something greater, than the world they were brought up in. I say “surprisingly” because English is Almasy’s second language, and you wouldn’t know it by reading this. Almasy came from Debrecen, in Hungary, which is the country’s second largest city, but still only has around 330,000 total urban population. He grew up dreaming of the life he read about in imported music magazines like the New Musical Express – that “other” I mentioned above.
And if I say that it might require having shared the same experiences as a writer to get into their memoir, nothing could be further from that idea than the opening pages of Almasy’s story, when he writes about his wayward youth as an immigrant to New York City. There he set up a fabulously interesting life in a bar in Manhattan frequented by movie stars, before he returned to Hungary for a short visit and then found that he could not re-enter the US. So he decided, at barely 20 years old, to go for the classic route of flying to Mexico and attempting an illegal border crossing!
The story of how he paid a people-smuggler to get him across, but he ended up robbed, beaten, and dumped over the fence into the arms of the American cops aiming their weapons at him, reads like pages out of the darkest of low-life Jim Thompson kind of noir fiction. Along the way, in what I think must come from his basic life view of some kind of hope or faith, he seems to carry luck on his side through almost every step of his career – despite endless seemingly insurmountable such trials. He gives up on America, but resettles in London, where he ends up writing album reviews for “Record Collector” magazine, and hanging out in Camden Town at the high of Brit Pop, rubbing shoulders with all the up-and-coming talent, including musicians from the band Suede, that he will return to later in the story when they again cross paths, but on a different plane of life all together.
To cut that story short, and to summarize again: He finally settles in Shanghai in 2005, spends a decade there, and that gig photographing bands transforms into a completely different photography career launched by his own passion for documenting the then world’s second tallest building during its construction: The Shanghai Tower. That leads to a friendship with the embattled architect of the building, Marshall Strabala. Almasy becomes, one way or another, basically the official photographer of the construction of that building.
In turn he ends up working for the That’s Shanghai city magazine, doing countless cover photos, and bit by bit, he becomes a highly respected, full-time, and international award winning photographer. A theme that runs throughout the book is what I would call his “meetings with remarkable men” through whom he seems to, in some ways, live vicariously as a journalist and photographer. (That, of course, might be called the essence of journalism, as we are all writing about someone else – a “story.”).
Another of these people is the Hungarian musician, Miklos Both, who he connects with and ends up writing about, photographing, and filming in several collaborations, as well as becoming a close friend. Tony Fernandes, in some sense, becomes a somewhat more distant such connection, but one who ends up providing him with his longest period of “stable” employment, as he lands the job at Travel360 that will only end with the advent of Covid that shook up not just AirAsia, but the entire Asian and, indeed, world, tourism experience and lifestyle for expats.
But by then, Nicky was reaching his limits on what had turned from the lowest level of border hoping illegal immigrant working in a bar in the US into living at the very highest of journalistic luxury travel while reporting for the inflight magazine and traveling uninterrupted for weeks on end around Asia:
Once you reach your limit, you begin to lose yourself altogether: When you’re on the road, your temporary homes, the hotels, meaninglessly click and switch like projected images one after the other behind the shadow that is you. Marriott, Crown Metropol, Park Hyatt, QT, Novotel, Hilton, Wyndham, you name it, are all just repetitious, ever changing but never-changing artificial backdrops, mere empty stages to dress up your solitude as a traveller. I often find that the more luxurious the hotel, fine art hanging on the walls, their one-of-a-kind décor, the more it enhances a sense of loneliness. There is a lack of human connection. Besides, they isolate you from the essence of your chosen destination with their ostentatious comfort-bubble and cut you off from reality altogether…..
….But when these momentary shelters become your everyday reality, if this is in fact all you have to fall back on each evening, when you live in them for weeks on end, these very same magically self-cleaning units are nothing more than bitter, blank reminders of just what an ungrounded life you’re living.
Any hardcore business traveller would reassure you that beyond the dazzling luxury decor, the exaggerated reception smiles that only last strictly until checkout time, nothing awaits but a dark reflection of your inner emptiness. It hangs over you like a sinister pendulum, and it intensifies at night as you sigh into the empty room before falling asleep. A traveller’s loneliness knows no distance, sneaks under your door, finds you in your fancy bathtub, stares back at you from the bathroom mirror, and it’s already there under the nicely creased bedsheets with the carefully folded towel swan on top before you even climb under the clean, crisp blankets. Endless business travel is like jumping through different dimensions as city skylines revolve outside your window; Nagoya, Osaka, New Delhi, Seoul, Guangzhou, Beijing. As exciting as they are to be in, from the hotels, these cities are all shimmering mirages of a seemingly projected reality.
This is where Nicky Almasy’s memoir touches home the most for me: His ability to cut through the gloss, the surface view, the sludge, and to express what we all, inevitably, face in life no matter how much success or lack of it we may meet with in our lives and careers. I could also deeply relate to his sentiment and career decisions to seek change, as I myself did after covering Formula One for more than 20 years and finally choosing to step off the weekly travel conveyor belt. Ultimately, I found this memoir to be a wonderful vicarious rollercoaster ride through another contemporary’s challenges as he tries to find his way to a self-sustaining and meaningful life and career, and one with which I could compare my own life choices. I would never, ever have suspected such a story that night I entered the Blues Room in Shanghai and took that first step in my own subsequent life’s journey.
